Morganna’s Alchemy manufacture award-winning, luxury skincare, and beauty products, based in Florida, USA they sell their products globally.
The website Brief
Morganna’s Alchemy already had an existing WooCommerce website, however, the website developed a number of errors and would no longer work, through a recommendation the Get Fletch team was asked to help.
We fixed the WooCommerce website so that customers could buy Morganna’s Alchemy’s products again. We all agreed it was time for an update, the site as the website was looking a little dated, the original developers had used an old WordPress theme that was no longer being supported and it was full of WordPress plugins that the client was unaware of or their functionality which could potentially be a security risk.
We designed the new website with a European look and feel communicating the product benefits in both a clinical and scientific way. The design was signed off by the client with no amends. Using historical data we site-mapped the new website and redesigned the menu to focus on what customers were looking for. Using our tried and tested WordPress theme, offered a fast solution to build the new Morganna’s Alchemy website. The new website as built on a staging server so once completed we could deploy quickly on our new USA based website hosting server. We customised the theme using the corporate colours from their logo as a style guide. The website works across desktop, tablet, and mobile and displays the products in categories. We developed a series of menus to help customers navigate and keyword-rich pages.